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BOLD · 16 hours ago

Senior Director, Growth Marketing

United States

Full-time

Remote

Director/Executive

$170K/yr - $235K/yr

10+ years exp

BOLD is a global organization redefining how people find work and how employers find talent. They are seeking a Senior Director of Growth Marketing to lead top-of-funnel strategy and execution, driving measurable growth through product partnerships, AI-driven engagement, and omni-channel distribution.

Business DevelopmentBusiness IntelligenceHuman ResourcesInformation TechnologySoftwareStaffing Agency

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Develop and execute the top-of-funnel growth strategy for BOLD, Monster, and CareerBuilder—driving new user acquisition, reactivation, and engagement across job seekers and employers

Partner closely with product, partnership, data science, and engineering teams to build and scale growth opportunities through customer acquisition channels

Drive experimentation, conversion rate acceleration, and partner connectivity across channels and products

Drive integrated, cross-platform marketing strategies—including paid search, social, display, programmatic, affiliates, and email—with AI and automation at the center

Oversee email and CRM lifecycle marketing that uses predictive modeling and personalization to increase engagement and conversion

Identify and scale product distribution partnerships that extend audience reach and create new entry points into our ecosystem

Lead the integration of AI tools and LLMs across growth workflows—from creative optimization and audience targeting to content and campaign automation

Collaborate with data and ML teams to enhance user journey prediction, segmentation, and real-time engagement

Partner with product and marketing leaders to identify and optimize growth opportunities within the job search, online ecosystem, and resume-building experiences

Collaborate on in-product experiments, referral programs, and onboarding flows to increase activation and lifetime value

Bridge marketing insights with product analytics to shape roadmap priorities that accelerate marketplace growth

Qualification

Growth marketingAI-driven marketingMulti-channel campaignsData analysisCross-functional collaborationCuriosityTeam leadershipCreativity

Required

10+ years in growth marketing or performance marketing leadership, ideally in high-scale consumer or marketplace environments

Proven experience driving top-of-funnel growth through multi-channel campaigns, product-led initiatives, and partnerships

Hands-on experience with AI/ML-driven marketing technologies, such as personalization engines, generative creative tools, or predictive engagement models

Strong cross-functional collaboration skills—able to translate between marketing, engineering, and product disciplines

Data-obsessed mindset with the ability to move from insight to action quickly

Preferred

Experience leading teams across multiple brands or portfolios is a plus

Benefits

Competitive salary

Bi-annual bonus

401(k) plan with match

Equity in company

Flexible spending accounts (health, dependent care)

Internet and home office reimbursement

Medical, dental, and vision (optional plans for your family)

Life & long-term disability insurance (optional)

Mental health support and resources

Wellness reimbursement (gym, health apps, etc.)

Pet Insurance (optional)

Flexible PTO

Sick time policy

Observed holidays

Company

BOLD

Glassdoor4.0

Bold specializes in providing products, tools, guidance, and support for the career industry.

Founded in 2004

San Francisco, California, USA

1001-5000 employees

https://www.bold.com/

H1B Sponsorship

BOLD has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2020 (1)