Risepoint · 2 weeks ago
Director, Digital Marketing Design
United States
Full-time
Remote
Director/Executive
10+ years expRisepoint is an education technology company that provides support to universities and colleges. The Director, Digital Marketing Design is responsible for leading the vision, strategy, and execution of digital design across all university partner brands, focusing on user-centric and conversion-driven digital experiences.
EducationHigher EducationUniversities
Responsibilities
Lead the vision, strategy, and execution of digital design across all digital products, ensuring cohesive, high-quality, and conversion-driven experiences
Manage, mentor, and develop a team of UX/UI designers, fostering creativity, collaboration, and professional growth
Partner with cross-functional teams (Product, Technology, Marketing, Analytics, SEO/SEM, Content, and Creative) to deliver scalable and effective digital experiences
Establish and evolve design systems, patterns, and standards to ensure brand consistency, scalability, and efficiency
Provide hands-on creative direction, including UX/UI design, prototyping, and usability testing for high-priority initiatives
Apply user-centered design methodologies to align user needs, business goals, and technology capabilities
Drive accessibility, usability, and responsive design best practices across all digital products
Monitor design trends, emerging tools, and technologies to inform and enhance Risepoint’s digital experience
Analyze performance metrics (e.g., engagement, conversion, lead generation) and apply insights to optimize digital design strategies
Perform other duties as assigned in alignment with Risepoint policies
Perform in accordance with Risepoint Policies
Perform other duties as assigned
Qualification
Required
Bachelor's degree in a design or marketing-related field
10+ years of professional experience in digital design, with 4+ years of management or team lead experience
Design Thinking
UX/UI Design
Digital Brand Strategy
Leadership & Team Management
Communication & Cross-functional Collaboration
Data Interpretation & Conversion Optimization
Proficiency with design/prototyping tools (Figma, Adobe XD, etc.)
Knowledge of Responsive Design & Accessibility Standards
Portfolio and resume demonstrating relevant experience
Company
Risepoint
Risepoint partners with universities to create online degree programs and offers recruitment marketing and admissions services.
1001-5000 employees
Funding
Current Stage
Late StageRecent News
2025-12-02
Company data provided by crunchbase