Kraken · 2 months ago
Associate Product Content Creator
United States
Full-time
Remote
Entry, Mid Level
$59K/yr - $101K/yr
2+ years expKraken is a mission-focused company committed to accelerating the global adoption of crypto. The Associate Product Content Creator will be responsible for crafting engaging content that educates and inspires clients while collaborating with various teams to optimize product growth initiatives.
BitcoinBlockchainCryptocurrencyEthereum
Responsibilities
Deliver compelling content across a range of mediums — including short-form copy, long-form articles, video, and audio — and channels such as Kraken.com, social platforms, and email
Distill the value propositions of Kraken’s products into clear, motivating messaging that drives client action
Collaborate with Product, Growth, Data, Design, Compliance, and SMEs across the organization to support and optimize product growth initiatives
Continuously refine and optimize deliverables based on data-driven insights and performance learnings
Qualification
Required
2+ years of experience in copywriting, content strategy and development, or digital marketing within finance or technology
Bachelor's degree
Exceptional ability to write clear, concise, and persuasive content tailored to distinct audiences and market segments
Experience simplifying complex technical or financial concepts for sophisticated readers
Deep understanding of the psychology, language, and needs of Kraken's client segments
Strong collaboration skills and comfort working cross-functionally with marketing, product, and technical teams
Organized and detail-oriented, with the ability to manage multiple priorities and projects simultaneously in a fast-paced environment
Analytical mindset, adept at using data and intuition to inform strategy and optimize content performance
High level of accountability and follow-through, with the ability to deliver high-quality work under shifting priorities
Native-level English proficiency
Preferred
Familiarity with global financial markets, emerging technologies, and the cryptocurrency ecosystem
Experience developing content for AI-driven or emerging search channels (e.g., Google AEO, Perplexity, ChatGPT Browse, Gemini)
Exposure to product-led growth environments or performance marketing functions
Passion for the future of finance, technology, and digital assets
Company
Kraken
Kraken is a global cryptocurrency exchange platform that allows users to buy, sell, and trade digital assets securely.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
David Ripley
CEO
Trevor Rutar, MBA
Chief Executive Officer and Managing Director of Kraken Bank
Recent News
2025-10-07
Crowdfund Insider
2025-10-07
Company data provided by crunchbase