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Minted · 2 days ago

Director of Growth & Acquisition Marketing

San Francisco, CA

Full-time

Onsite

Director/Executive

$177K/yr - $232K/yr

10+ years exp

Minted is a marketplace empowering independent artists to sell and scale their work. They are seeking a dynamic marketer to lead performance marketing efforts aimed at acquiring new customers and driving growth across all categories.

ArtCrowdsourcingE-CommerceGraphic DesignHome DecorInternet

Responsibilities

Own all aspects of performance marketing: develop strategies and plans to drive near-term new customer acquisition and build a foundation for healthy growth into the next decade

Identify and drive new game-changing marketing opportunities to further scale the business and improve efficiencies

Develop new and comprehensive approaches to measure the effectiveness of all marketing initiatives, in partnership with Minted’s Analytics team

Manage and drive continuous improvement of day-to-day performance management and reporting

Lead a team and manage multiple agency relationships; hire, manage, and develop best-in-class marketers

Create broad visibility into marketing learnings and impact; develop organization-wide understanding of and enthusiasm for the strategic impact your team delivers to the business

Work cross-functionally with category general managers, product, engineering, creative, and analytics to unlock new growth opportunities

Qualification

Performance marketingMedia planningAnalytical capabilitySearch landscapeCustomer acquisitionTeam managementCommunication skillsStrategic thinkingAdaptability