Medier Agency ยท 2 months ago
Knowledge Management / Taxonomy Expert (CRM Content)
United States
Full-time
Remote
Mid LevelMedier is a marketing agency that serves as creative partners to its clients, offering a wide range of services including digital strategies and CRM. The Knowledge Management / Taxonomy Expert will design and maintain frameworks for personalized and automated CRM content, empowering global teams to deliver consistent and effective campaigns.
CRMMarketingSEOSocial Media Marketing
Responsibilities
Build and maintain a comprehensive taxonomy of tags, categories, and metadata to organize CRM content
Ensure taxonomy supports personalization, localization, compliance, and efficient content retrieval
Develop and manage a global knowledge base containing campaign templates, localization guidelines, and content best practices
Standardize content workflows to ensure scalability and efficiency across regions
Collaborate with BI and analytics teams to ensure content is tagged for performance tracking and reporting
Use insights to refine taxonomy, identify content gaps, and improve campaign effectiveness
Support personalization initiatives by mapping content assets to player journeys, audience segments, and campaign triggers
Enable scalable customization without compromising consistency
Ensure global and local CRM teams can easily find, reuse, and adapt content assets
Partner with automation and tech teams to integrate taxonomy into CRM platforms and tools
Qualification
Required
Experience in knowledge management, taxonomy design, or content operations (CRM or marketing preferred)
Strong understanding of metadata, tagging systems, and content governance
Familiarity with CRM tools, campaign automation platforms, and data-driven marketing
Excellent organizational skills and ability to balance detail with scalability
Collaborative mindset with experience working across marketing, data, and tech teams
Company
Medier Agency
Medier is more than just a marketing agency. We're your dedicated creative marketing partner.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase