TaskForce · 2 months ago
Senior Director of Events & Experiential Marketing
New York, NY
Full-time
Onsite
Director/Executive
$150K/yr - $200K/yr
10+ years expTaskForce is a company dedicated to building capacity and community for influential nonprofits and brands. The Senior Director of Events & Experiential Marketing will oversee the strategy, design, and execution of brand activations and civic events while managing a dedicated experiential team and driving revenue growth.
ConsultingDigital MediaProfessional Services
Responsibilities
Recruit, manage, and mentor a high-performing experiential team of full-time staff and contractors
Establish processes, systems, and best practices to ensure consistent excellence
Foster a collaborative culture that balances creativity with accountability
Own budgets and P&L for the experiential practice
Scope, negotiate, and manage event budgets with rigor and transparency
Partner with the CEO and leadership team on new business development, including pitching, RFP responses, and revenue strategy
Expand existing relationships by proposing new activations, upsells, and long-term partnership opportunities
Conceive and deliver high-profile experiences spanning brand activations, creator collaborations, public art projects, and civic events
Ensure alignment with both partner goals and TaskForce's mission to harness culture for social impact
Incorporate interactive technology, digital platforms, and media integrations into every event
Stay ahead of cultural and experiential trends to position TaskForce as an industry leader
Oversee logistics end-to-end, including budgets, contracts, staffing, and vendor management
Lead cross-functional and external teams to deliver flawless execution at every scale
Build strategies for influencer engagement, earned media, and content creation around events
Ensure events achieve impact in-person and online through scalable storytelling
Develop measurement frameworks to evaluate ROI and communicate success
Qualification
Required
10+ years producing large-scale events, experiential marketing campaigns, or cultural activations
Deep understanding of event production, logistics, and creative direction. You can see the big picture, but know which details are the most important to be successful
Proven success owning revenue responsibility (budgets, P&L, client growth) at an agency, brand, or nonprofit
Demonstrated ability to build and lead teams of staff and contractors
Tech-savvy: expertise in integrating digital platforms, interactive media, and emerging technologies into live and hybrid experiences
Outstanding leadership, communication, and client relationship skills
Thrives in a high-stakes, deadline-driven environment with multiple concurrent projects
Passion for using creativity and culture to mobilize communities, inspire audiences, and drive change
Benefits
Full health, dental, and vision coverage
Opportunities for travel to major events and cultural activations
Collaborative, mission-driven workplace that values creativity, culture, and impact
Company
TaskForce
TaskForce is a creative agency working with the intersection of art and social justice.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Simon Isaacs
Chief Executive Officer
Recent News
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