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The WNET Group · 3 months ago

Associate, Digital Marketing & Fundraising

Worldwide Plaza New York, NY

Full-time

Hybrid

Entry Level

$54K/yr - $56K/yr

1+ years exp

The WNET Group is a prominent organization focused on digital marketing and fundraising efforts. The Associate will contribute to the strategic direction of these initiatives, particularly in digital campaigning and engagement programs.

Broadcasting

Responsibilities

Assist with the operational support of WNET’s digital fundraising program, participating with the team on strategy and best practices meetings and offerings

Assist with the operational support of WNET’s e-newsletters

Serve as an educational and support liaison for Marketing Cloud, the platform of record for WNET’s email marketing efforts. In this role, the Associate will assist with the training program for WNET email producers, reviewers and general staff that provides a technical guide to the email marketing function, alongside advocating for email program best practices

Work collaboratively with the Digital Marketing and Fundraising team in developing WNET Journeys via Marketing Cloud – personalized cultivation tracks

The Digital Marketing and Fundraising Associate will be called upon to research and advise on technical issues surrounding both donor and constituent support and the constituent user experience

Additional responsibilities as assigned

Qualification

Digital campaigns experienceMarketing Cloud proficiencyHTML knowledgeCSS knowledgeSEO knowledgeMicrosoft Office skillsAdobe Creative Suite skillsResearch skillsInterpersonal skillsOrganizational skills