Fanatics · 2 days ago
Manager eMarketing - Connected Commerce
Fanatics, Inc. is seeking a hands-on, strategic eCommerce professional to help scale our rapidly growing Dropship and Marketplace business, a critical part of our Connected Commerce strategy. In this role, you’ll own the growth and integration of our marketplace and dropship programs across platforms like Amazon, eBay, Walmart, and others while collaborating cross-functionally to drive seamless operations and results.
eSportsManufacturingRetailSporting GoodsSports
Responsibilities
Lead and collaborate across teams to deliver the overall Marketplace and Dropship strategy, managing integrations from end to end and ensuring seamless execution
Coordinate with senior stakeholders across business units to achieve project goals, while managing product listing creation, optimization, and overall channel performance
Provide detailed insights through daily, weekly, and monthly reporting, identifying key metrics to guide advertising, operational, and strategic decisions
Build, manage, and maintain relationships with third-party partners, agencies, and internal teams, fostering collaboration and accountability
Lead and develop team members by sharing Marketplace expertise, providing guidance, and promoting best practices across the organization
Partner with the Feeds Marketing, Product, Analytics, and Business Intelligence teams to enhance technical processes, ensure feature rollouts, and create actionable reporting (Omniture, Channel Advisor, Google Ads, Tableau, SQL, Excel)
Collaborate with other channel managers to build a strong Marketplace roadmap that delivers on revenue, ROI, and KPI goals
Conduct ongoing competitor monitoring and benchmarking, driving innovation and identifying new trends and initiatives that advance the business
Perform additional duties or responsibilities as required by management
Qualification
Required
4+ years of experience in Marketplace and/or Dropship environments (preferably apparel) with hands-on familiarity using integration platforms such as Channel Advisor, DSCO, CommerceHub, BigCommerce, or Shopify
Proven ability to leverage dropship selling models, manage large product catalogs, and apply data-driven insights to improve performance
Strong understanding of Dropship/Marketplace operations, paid advertising channels, and business reporting
Excellent analytical and quantitative skills; experience using qualitative and quantitative analysis methods
Highly collaborative, with experience working cross-functionally with technology, product, and development teams to deliver enhancements and improvements
Adaptable and detail-oriented, with the ability to multitask, prioritize, and perform under tight deadlines across multiple time zones
Advanced proficiency in Microsoft Office (especially Excel, Word, and PowerPoint) and comfort working with analytics tools and platforms
Commitment to ongoing learning and staying current on marketplace trends and best practices
Comfortable leading teams remotely; passion for sports and eCommerce is a plus
Willingness to work outside normal business hours during major sporting events (e.g., Super Bowl, College Championships, Stanley Cup)
Preferred
Bachelor's degree preferred
Benefits
Wellness programs with fitness and weight management partners
Paid maternity paternity leave
Infertility treatment
Flexible time off
Competitive 401k plan
Company
Fanatics
Fanatics is a sports merchandise retailer that manufactures fan gear and jerseys across retail channels. It is a sub-organization of Kynetic.
Funding
Current Stage
Late StageTotal Funding
$4.9BKey Investors
Clearlake Capital GroupNational Football LeagueAlameda Research
2022-12-06Private Equity· $700M
2022-03-02Private Equity· $1.5B
2022-01-01Series Unknown· $10M
Recent News
Rochester Business Journal
2025-12-24
2025-12-24
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