Ethos · 2 weeks ago
Staff Content Designer
United States
Full-time
Remote
Lead/Staff
$126K/yr - $224K/yr
8+ years expEthos is a company focused on making life insurance more accessible and convenient for families. In this role, you will partner with the content team to shape communication strategies and influence product development, ensuring clarity and emotional resonance in the user experience.
FinanceFinancial ServicesFinTechInsuranceInsurTechLife Insurance
Responsibilities
Define and evolve the content design vision and strategy for Ethos’s core product experiences and new product ventures
Partner closely with Product, Design, Research, Brand, Content Design and leadership to align communication across holistic user journeys
Establish the playbooks for supporting products at different lifecycles and evolving Ethos’ content maturity overall
Drive high-impact initiatives across multiple product areas, ensuring content clarity, emotional resonance, and conversion effectiveness
Create scalable frameworks for tone, messaging hierarchy, and microcopy patterns that optimize for clarity, emotional resonance, and product performance
Lead content forward experience projects where narrative helps users navigate nuanced decisions and emotional barriers inherent in purchasing life insurance
Champion accessibility, inclusivity, and transparency through every word and interaction
Guide product designers and product managers in content craft
Contribute to and evolve Ethos’s content design standards, systems, and governance models to ensure consistency across teams
Intake and synthesize key stakeholder feedback to hone designs and achieve alignment across cross-functional partners
Partner with Data Science and Research to design experiments and content hypotheses that directly connect language to user behavior and business metrics
Use qualitative and quantitative insights to continuously refine Ethos’s voice and approach to storytelling
Qualification
Required
8+ years of content design, UX writing, product writing or other relevant work, including 3+ years in a senior or staff-level content role
Demonstrated success designing content systems and frameworks at scale
Experience leading content design for multi-surface consumer products (web, mobile, and email)
Proven ability to influence product direction through language strategy and user insight
Deep understanding of conversion-driven storytelling, particularly in regulated or complex domains (e.g., fintech, insurance, healthcare)
Proficiency in Figma and collaboration tools
A portfolio that demonstrates strategic thinking, cross-functional collaboration, and craft excellence
Company
Ethos
Ethos makes getting life insurance instant and easy.
501-1000 employees
H1B Sponsorship
Ethos has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (9)
2024 (11)
2023 (8)
2022 (27)
2021 (17)
2020 (9)
Funding
Current Stage
Late StageTotal Funding
$413.96MKey Investors
SoftBank Vision FundGeneral CatalystGoogle Ventures
2022-01-24Series D· $7.46M
2021-07-21Series D· $100M
2021-05-11Series D· $200M
Leadership Team
Peter Colis
CEO and Co-founder
Vipul Sharma
Chief Technology Officer
Recent News
SV Angel
2025-11-28
Ethos Technologies Inc
2025-08-13
2025-07-31
Company data provided by crunchbase