Mark Anthony Brands Inc. · 2 days ago
Manager, Consumer Communications (White Claw – Social)
Chicago, IL
Full-time
Onsite
Mid, Senior Level
$100K/yr - $125K/yr
5+ years expMark Anthony Group is an entrepreneurial drinks company that has grown into an international drinks company with a portfolio of iconic beverage brands. The White Claw Social Manager will lead the brand’s social and communications strategy, creating integrated digital communications plans to drive awareness and engagement while managing influencer relationships and overseeing agency partnerships.
Wine & Spirits
Responsibilities
Lead and Oversee White Claw’s Social Strategy & Content: Develop and execute social strategies that deliver measurable business results, managing White Claw’s presence across platforms through the creation of shareable content and a consistent, authentic brand voice
Oversee Influencer Strategy: Design and execute influencer programs that foster strong relationships, drive engagement, and amplify White Claw’s cultural relevance
Thought Leadership: Develop forward-thinking POVs on social and digital trends, emerging technologies (including AI), and platform innovations to keep the brand at the forefront of culture
Agency and Partner Management: Lead agency and cross-functional relationships to ensure alignment, creativity, and seamless execution across multiple workstreams
Budget Oversight: Manage communications and influencer budgets strategically to maximize efficiency, innovation and overall impact
Qualification
Required
Bachelor's Degree & 5—7 years of social media experience, ideally within the alc/bev category
Proven experience working in a fast-paced, high-growth global brand environment
Deep knowledge of social platforms, analytics, and social listening tools, with an understanding of how to turn insights into action
Strong grasp of cultural trends and the ability to translate them into meaningful, brand-building opportunities
Experience managing agencies, budgets, and cross-functional partners to deliver integrated programs
Strong leadership skills with the ability to take full ownership of workstreams from strategy through execution
A collaborative, team-oriented mindset, working effectively across stakeholders
Highly proactive and solutions driven, with a bias for action and continuous improvement
Benefits
Bonus plan designed to recognize company performance and individual contributions
Comprehensive health and welfare benefits
Company matching 401(k) contributions
Paid time off including annual leave, paid sick time and holidays
Extensive opportunities for training, development, and career growth
Company
Mark Anthony Brands Inc.
Mark Anthony Brands is the 4th largest beer company in the United States and a category leader in Ready to Drink with brands like the iconic White Claw® Hard Seltzer, Mike’s® Hard Lemonade, Mike’s® Harder® Lemonade, Cayman Jack and MXD.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase