BrainDo · 2 months ago
Mobile Analytics Implementation Strategist
Philadelphia, PA
Full-time
Onsite
Mid, Senior Level
3+ years expBrainDo is a Philadelphia-based team of digital marketing experts seeking a talented Analytics Strategist with a focus on mobile app development. The role involves driving data-driven decision-making and optimizing mobile application performance through strategic analytics initiatives.
Brand MarketingDigital MarketingSocialWeb DesignWeb Development
Responsibilities
Collaborate with mobile app developers, product managers, and stakeholders to understand analytics requirements, ensuring the strategic integration of analytics tools and frameworks
Configure and maintain analytics platforms (Google Analytics, Adobe Analytics) for clients
Design and implement custom analytics solutions to address specific business needs, and to ensure seamless integration and functionality within various platforms
Ability to translate technical concepts into client facing documentation
Implement A/B testing and experimentation methodologies to optimize features, user interfaces, and overall app performance
Establish and enforce data governance policies to ensure the accuracy, reliability, and integrity of mobile app analytics data
Identify and address issues while providing innovative solutions
Effectively convey data insights to non-technical stakeholders and collaborate with cross-functional teams
Maintain meticulous data collection, analysis, reporting and documentation
Ensure data accuracy and maintain best practices
Ability to work as a part of a team and independently
Qualification
Required
3-5 years of relevant industry experience, preferably some in the agency/consultancy setting
Bachelor's degree in Computer Science, or a related field
Proficiency in programming languages such as Swift (iOS) or Kotlin/Java (Android)
Experience with analytics tools and platforms such as Google Analytics, Adobe Experience Platform (Web/Mobile SDK), Firebase, or similar
Understanding of digital marketing concepts and strategies
Strong data analysis and interpretation skills
Ability to troubleshoot and implement custom tracking solutions
Ensuring data quality and adhering to best practices
Proficiency in relevant technical skills, like JavaScript, RegEx, HTML, CSS, mySQL, BigQuery
Preferred
Experience with tag management systems and additional analytics tools (e.g., Mixpanel, mParticle)
Familiarity with machine learning and artificial intelligence concepts
Knowledge of cloud platforms (e.g., AWS, Azure) and their analytics services
Other additional analytics/data visualization platform experience
Consent Management Tool experience
BigQuery, Looker Studio
Effective communication with non-technical stakeholders
Company
BrainDo
BrainDo is digital consultancy company that provides web analytics, web design & development services.
11-50 employees
H1B Sponsorship
BrainDo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2022 (1)
2021 (1)
Funding
Current Stage
Early StageCompany data provided by crunchbase