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Stanford Health Care · 2 months ago

Director - External Communications

Palo Alto, CA

Full-time

Hybrid

Director/Executive

$79.21/hr - $104.97/hr

8+ years exp

Stanford Health Care is seeking a Director of External Communications to manage media relations and enhance the organization's reputation. This role involves crafting narratives, responding to media inquiries, and serving as the Public Information Officer during emergencies, while also developing comprehensive communication strategies and overseeing content production.

Health CareHealth DiagnosticsHospitalMedicalPrimary and Urgent Care

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Develop and implement comprehensive external communications strategies that align with Stanford Medicine’s Integrated Strategic Plan and enterprise-wide priorities

Collaborate with cross-functional communications teams across Stanford Medicine and Stanford University to ensure consistent messaging across all platforms and channels

Monitor industry trends and best practices to continuously refine communication strategies

Coordinate with key internal stakeholders and subject matter experts to ensure timely and accurate responses during crises and other situations

Demonstrate a clear understanding of policies, processes and perspectives needed to ensure alignment on a communications approach

Develop tailored communications plans and campaigns to support organizational priorities

Oversee the creation and dissemination of an issues-driven media monitoring report to senior leaders

Create and oversee the production of high-quality content for press releases, media kits, and other external communications materials

Ensure all content align with the organization's voice and messaging approach

Oversee compliance with Stanford Medicine’s guidance on name use

Identify and pursue opportunities for positive media coverage through strategic outreach and relationship building

Develop and maintain relationships with subject matter experts and facilitate media coverage opportunities as needed

Monitor media coverage and analyze trends to inform future proactive media strategies

Serve as PIO and lead coordination and planning for communications efforts for the Hospital Incident Command Center in collaboration with Stanford Health Care’s Office Emergency Management

Develop working relationships with key institutional leaders to facilitate development and execution of strategies to reach their external constituents

Foster strong relationships with internal stakeholders across entities and departments to garner clear understanding of ongoing and emerging priorities

Coordinate with other communicators to ensure strategic alignment

Develop, run, and analyze day-to-day metrics for communications programs by using quantitative and qualitative analytics tools to evaluate performance

Lead and collaborate with a team of communications professionals, fostering a high-performing and supporting work environment

Set clear goals and expectations to ensure timely delivery of communications initiatives and tactics

Qualification

External CommunicationsCrisis ManagementContent DevelopmentHealth Care ExperienceMedia RelationsStrategic PlanningAnalytics ProficiencyRelationship ManagementInnovative ThinkingTeam ManagementOrganizational SkillsCommunication Excellence

Required

Bachelor's degree from an accredited college or university with major work in healthcare management, communications or a related field

Eight (8) years of experience that is directly related to the duties and responsibilities specified

Four (4) years supervisory experience, preferably of multi-person teams

Significant experience directing and managing vendors and agencies

Proven track record in using analytics to drive better decision making and strategy

Corporate-Side Experience – In-house Public Relations and Communications, including Corporate Communications and Media Relations. Must include proven success in positive Reputation Management and Crisis Management

Demonstrated capabilities for content development, strategic planning, media handling and other essential functions

This individual must have current or previous experience in the Health Care sector, which could include a wide variety of categories—Providers, Insurance, Pharma/OTC, Devices, with Community and/or AMC (Academic Medical Center) experience a strong plus

Demonstrated success building organizational capabilities through functional design, organizational, and hiring

World-class messaging, communication strategy expertise (technically proficient)

Ability to express ideas clearly both verbally and in writing (communication excellence)

Understands dynamics of communications environment (media savvy)

Proactive orientation (self-starter)

Comfortable incorporating data into planning and implementation (data driven)

Adept at adjusting plans to meet changing circumstances (flexible)

Organizational skills to continuously prioritize competing requests (bias for action)

Ability to cultivate and manage internal and external relationships (networked)

Influencing skills (proven ability to persuade others towards an idea or goal)

Organized and attention-to-detail (strong tactical execution, prioritizes accordingly)

Innovative (need fresh, imaginative thinking, can connect disparate dots)

Intellectual horsepower (highly creative and strategic)

Highly resourceful (stretches people and money; compresses time)

Company

Stanford Health Care

Glassdoor4.0

Stanford Health Care is a healthcare center that treats cancer, heart disease, brain disorders, and primary care issues.

Founded in 1885

Palo Alto, California, USA

10001+ employees

https://stanfordhealthcare.org

H1B Sponsorship

Stanford Health Care has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (102)

2024 (74)

2023 (82)

2022 (55)

2021 (54)

2020 (67)