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WORTHI · 2 months ago

Senior Manager, Analytics & Insights

United States

Full-time

Remote

Mid, Senior Level

$90K/yr - $120K/yr

5+ years exp

WORTHI is a full-service cultural connections agency focused on unlocking the business value of historically underestimated audiences. The Senior Manager, Analytics & Insights will lead the reporting process across multiple clients and provide insights to inform strategy and storytelling, while collaborating closely with the marketing and PR teams.

Marketing & Advertising

Responsibilities

Gathering and analyzing data to develop thoughtful metrics reports that celebrate the success of various social, PR, and broader marketing initiatives

Leading the process of reporting across multiple clients (weekly, monthly, quarterly reporting) in partnership with the Audience Strategy team

Identifying and translating data to help teams inform strategy, tell compelling brand stories and educate clients

Using social listening skills to develop thoughtful analyses on how audiences are talking about relevant topics, brands and IP

Occasionally functioning in a client-facing role leading our client partners through reports, findings and recommendations

Providing counsel on analytics and research tools that clients and the agency should leverage to deliver best in class work

Partnering with the internal leadership team to build the vision and strategy of WORTHI’s growing Analytics & Insights division

Participating in the new business process, creating and converting new opportunities

Qualification

Social media analyticsData analysisSocial listeningReporting toolsProject management toolsCommunication skillsClient serviceTeam collaborationProblem solvingTime management

Required

5+ years of social media analytics, data analysis, and social listening experience at an agency

A strong familiarity with both sides of measuring success (putting together a thorough recap report) and social listening (unearthing insights that can impact our strategies)

Knows how to dissect data in a clear, concise manner for our internal teams and client partners to understand

Deep understanding of social media platforms and up to date on industry and platform trends (Instagram, TikTok, YouTube, X/Twitter, etc.)

Proficient in reporting tools such as Sprinklr and SproutSocial, and social listening tools such as Brandwatch

Exceptional verbal and written communication, both inside the walls of WORTHI, and for our client partners (strategy decks, new business pitches, client agendas, social copy, etc.)

Ability to receive and provide feedback in a constructive and productive manner

Previous experience managing employees, successfully navigating performance challenges and reviews

Knowledge of, passion for, and experience actively listening to what our target communities have to say

Strong computer skills and hands-on understanding of G Suite and project management tools such as Monday.com

Benefits

Comprehensive health care options (medical, dental, vision)

401k with an employer contribution match

Flexible time off in addition to company holidays and summer Fridays

Flexible work locations in the US

Mobile phone reimbursement

Wellness program

And much more

Company

WORTHI

WORTHI: The Anti-General Marketing Agency Creating at the Speed, Pulse and Heart of Culture WORTHI is a full service marketing, creative and communications agency that specializes in growing brands and IP by harnessing the often underestimated power of specific communities that authentically drive mass conversation, influence and ultimately conversion.

Founded in 2022

Los Angeles, California, US

51-200 employees