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Weber Shandwick · 13 hours ago

Senior Copywriter

Chicago, IL

Full-time

Onsite

Mid, Senior Level

$80K/yr - $110K/yr

5+ years exp

Weber Shandwick is looking for a Senior Copywriter who lives and breathes the internet to join their team in Chicago. The role involves crafting innovative campaigns that resonate with audiences and mentoring junior creative talent while staying ahead of cultural trends.

AdvertisingAnalyticsConsultingContentMarketingPublic RelationsReputation

Responsibilities

Be a builder: You’ll drive ideation of attention-grabbing ideas. You’ll work alongside various disciplines from strategy to account to media relations and analytics (to name a few), co-building to ensure your ideas transcend platforms and break the internet. All the while, mentoring and fostering junior creative talent

Own the voice: Be a guardian of tone, whether writing for a luxury brand, a nonprofit, or a tech disruptor

Balance art and strategy: Stay playful, but always purposeful. Your copy and ideas don’t just entertain, they deliver results

Be the pulse of culture: You need to know before anyone else what Gens Alpha and Z are doing on social channels, why brands are jumping all over a meme, what conversations are capturing the attention of journalists (and why) and who is poised to become the next big thing in the cultural conversation. These inputs will shape the ideas you develop and bring to teams and clients

Monitor the Zeitgeist: Research platforms, subcultures, emerging media, and niche communities to unearth untapped opportunities

Qualification

CopywritingSocial media expertiseCultural insightsTrend analysisMentoringObsessive curiosityPop culture proficiencySense of humor

Required

5 years copywriting experience

Obsessive curiosity about trends, people, platforms, memes, and the mechanics of why certain things just work

A social media sixth sense: knowing which platforms matter most, what kind of content works where, and how to surprise people within the context of their scroll

Pop culture proficiency: staying plugged into what everyone's talking about, and what they're about to

A sense of humor: the ability to laugh at yourself (or at least at the internet)

Benefits

Equal Opportunity/Affirmative Action employer

Accommodation to participate in the application process

Company

Weber Shandwick

Glassdoor3.7

Weber Shandwick is a global public relations firm with offices in major media, business, and government capitals around the world. It is a sub-organization of Interpublic Group.

Founded in 2001

New York, New York, USA

1001-5000 employees