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Wellmark Blue Cross and Blue Shield · 2 months ago

Market Insights Analyst (Open to hiring at Senior level)

Des Moines, IA

Full-time

Onsite

Mid, Senior Level

3+ years exp

Wellmark Blue Cross and Blue Shield is a mutual insurance company focused on the well-being of its members. The Market Insights Analyst will analyze market dynamics and competitor actions to provide insights that support business strategies and product development.

Financial ServicesHealth InsuranceInsurancePersonal Health

No H1B

Responsibilities

Develop and compile internal and external data to analyze the performance of Wellmark market segments

Evaluate Wellmark’s competitive position within the market

Conduct primary and secondary intelligence research including market research, quantitative and qualitative data analysis, and reporting

Identify key opportunities and gaps within our market to support Segment Performance, Network Strategy, and Product Development

Proactively provide insights, recommendations, and future-state initiatives to Product, Network and Segment Performance teams

Participate in developing strategic recommendations to support Segment Performance, Network Strategy, and Product Development strategies, by conducting quantitative and qualitative research

Monitor and report progress toward achievement of key performance measures – member, employer, provider, and producer/agent

Work with cross functional teams to recommend appropriate course of action for improvement

Participate in enrollment forecasting and market opportunity analysis including statistical model development, trends, and analyze environmental circumstances that effect enrollment and sales opportunities

Collaborate with key stakeholders to understand and assist with developing financial impacts from sales and new enrollment

Use statistical software applications to analyze data and results from research; formulate key opportunities and gap analysis based on research findings

Identify key opportunities for new or enhanced existing networks, products and services

Participate in annual planning with the Segment Performance teams to identify any data needed to support key initiatives

Other duties as assigned

Qualification

Data analysisMarket researchStatistical modelingData visualization toolsFinancial modelingAnalytical thinkingCommunication skillsCollaborationOrganizational skillsSelf-starter

Required

Bachelor's Degree in statistics, mathematics, finance, computer science, engineering, economics, psychology or related field

3+ years experience from within economic analysis, market research, Insurance, Financial Services, or a similar corporate environment independently collecting and analyzing data, conducting research, and developing actionable results that support stakeholder decision making. Must be able to collaborate with multi-disciplinary teams and independently provide targeted insights for segments in order to help drive business strategy

Working knowledge of query and data visualization tools/languages such as SAS, SPSS, Business Objects, Power BI, R, Python, etc. and advanced knowledge of Excel

Analytical and critical thinking skills, including the ability to collect, summarize, review data, develop recommendations, and relay the “story” to stakeholders. Ability to independently conduct research as appropriate

Strong written and verbal communication skills with the ability to express complex concepts clearly and concisely. Ability to effectively consult with stakeholders and influence decisions

Ability to interact with leadership and key decision makers

Self-starter with strong organizational skills and the ability to multi-task competing priorities in a fast-paced environment. Flexible and adaptable to change

Travel required up to 5%

Bachelor's Degree in statistics, mathematics, finance, computer science, engineering, economics, psychology or related field

5+ years of market intelligence/research/forecasting, Econometric analysis, financial/economic modeling, or related experience

Proficiency with data analysis techniques including monitoring, collecting, recording, summarizing data, and evaluating accuracy, validity, and integrity. Proficiency with advanced complex joins, inferential, statistical, supervised and/or unsupervised modeling, regression analysis, and data presentation

Technical proficiency with query and data visualization tools/languages such as SAS, SPSS, Business Objects, Power BI, R, Python, etc. and advanced knowledge of Excel

Proficiency in forecast/statistical modeling, gap analysis, time-series modeling and/or associative causal models (regression). Qualitative including survey analysis, Delphi, and assumption testing

Experience with corporate financial measurement and reporting; including corporate ledger or accounting principles knowledge

Analytical and critical thinking skills with the ability to develop recommendations and relay the "story” to stakeholders. Ability to independently conduct research, provide targeted insights for segments to drive business strategy, and effectively consult with stakeholders and influence decisions

Strong written and verbal communication skills with the ability to express complex concepts clearly and concisely, work successfully with multidisciplinary teams, present findings to leadership (including executive level) or larger audiences

Self-starter with strong organizational skills and the ability to multi-task competing priorities in a fast-paced environment. Flexible and adaptable to change

Ability to identify creative, innovative solutions that help support and achieve long-range strategic goals

Ability to coach and mentor others

Travel required up to 5%