FINN Partners · 3 days ago
Head of Integrated Media
United States
Full-time
Remote
Director/Executive
$180K/yr - $220K/yr
15+ years expFINN Partners is seeking a forward-thinking Head of Integrated Media to lead the evolution of their media practice. The role involves driving large-scale campaigns across multiple channels, optimizing team operations, and integrating AI and automation into media strategies.
AdvertisingDigital MarketingGraphic DesignMarketingPublic RelationsSocial Media MarketingWeb Design
Responsibilities
Define and lead the strategic vision for the integrated media practice—connecting paid social, SEM, programmatic, influencer, ABM, retail media, commerce platforms, CTV, Streaming, Audio, DOOH, Gaming, Esports, paid PR placements and immersive environments into one seamless offering
Drive campaign innovation through data, technology, and emerging platforms, ensuring we’re setting—not following—industry standards
Build, mentor, and scale a high-performing media team, developing the next generation of planners, buyers, and strategists
Partner with New Business, Creative, and Insights teams to create integrated solutions that deliver measurable business impact for our clients
Lead the operational evolution of media—implementing tools, workflows, and performance tracking systems to improve efficiency and accountability
Lead measurement and performance excellence: Architect the systems, frameworks, and partnerships that define how we plan, measure, and optimize media impact
Champion the use of AI and automation across planning, buying, optimization, and reporting
Represent the agency’s media expertise externally—at conferences, in client presentations, new business pitches, and across industry thought leadership platforms
Anticipate industry shifts and translate them into actionable roadmaps, new service offerings, and refined methodologies
Champion integration by ensuring your disciplines connect seamlessly with the broader marketing mix, delivering cohesive and impactful client solutions
Lead with a builder’s mindset—identifying challenges early, designing scalable solutions, and rolling up your sleeves when needed (“everyone sweeps the floor”)
Qualification
Required
15+ years of experience leading integrated paid media strategies across channels (paid social, programmatic, SEM, influencer, ABM, and paid placements)
Deep understanding of media strategy, operations, and analytics—with proven ability to optimize budgets, performance, and workflows
Strong leadership and team development experience—you've built, coached, and scaled teams that deliver top-tier work
A strategic operator who thrives on designing systems and frameworks that enable creativity, efficiency, and growth
Comfortable leading at both 30,000 feet and ground level—balancing visionary direction with executional precision
Demonstrated experience with major market campaigns and multichannel activations across diverse audiences and industries
An innovator at heart, curious about AI, automation, and data-driven storytelling—and how they transform the future of media
Company
FINN Partners
Finn Partners is a PR firm that offers a range of services including advertising, branding, digital marketing, and employee engagement.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
J
John Acunto
Senior Partner, Sports
P
Peter Finn
Founding Partner
Recent News
2025-10-15
2025-10-14
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