WillowTree · 2 months ago
Associate Digital Marketing Manager
Columbus, Ohio, United States
Full-time
Onsite
Entry, Mid Level
$70K/yr - $94K/yr
1+ years expTELUS Digital is an award-winning digital product consultancy and the digital division of TELUS, focused on delivering transformative customer experiences. As an Associate Digital Marketing Manager, you will support complex marketing strategies and execution projects, helping clients achieve their business goals through data-driven decisions and effective digital marketing campaigns.
Product DesignSoftwareUX DesignWeb DesignWeb Development
Responsibilities
You’ll support complex strategy and execution projects across a variety of client apps and tools in the MarTech landscape, such as Braze, Adobe Experience Platform, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, and Punchh
You’ll help provide ongoing coaching and mentorship through documentation and training
You'll collaborate on discovery engagements to learn our clients’ business goals and determine their optimal marketing tech stacks and tactics
Drive client success and satisfaction by joining ongoing marketing service engagements with clients, including push and email campaigns, outcomes-based analytics, and data reporting to demonstrate ROI
You’ll provide feedback to internal teams on creative asset and content development
Resolve a wide range of customer inquiries from basic education to technical operations
Develop and launch multi-channel marketing strategies to improve engagement, conversion, and retention metrics
Collaborate with technology vendors to develop customized marketing solutions for clients
Analyze integrated marketing performance by audience segment and make adjustments to optimize customer experience, personalization, and relevance
Qualification
Required
1- 2+ years of professional experience in a client-facing marketing strategy role
Demonstrated proficiency in deploying campaigns in Braze and other customer engagement platforms
Experience successfully developing and supporting multi-phase projects with diverse stakeholders
You've collaborated on diverse, cross-functional teams
Excellent written and verbal communication skills
Proficient in HTML/CSS for emails, landing pages, content cards, and in-app messages
You've successfully planned and deployed integrated digital marketing or communications campaigns to drive acquisition, increase retention, or improve customer long-term value
Extensive knowledge of data-driven marketing practices: audience segmentation, personalization, retargeting, exclusions, etc
You can present complex ideas to clients and team members in a compelling and energetic way
You're empathetic to client needs and can help find solutions if problems arise
Benefits
Healthcare benefits - Medical, Vision, Dental
401K matching
Employee Share Purchase Plan
Competitive PTO Policy
Employee Assistance Program (EAP)
Life & Disability Insurance
And more!
Company
WillowTree
WillowTree is a mobile innovation agency creating digital products designed to drive growth for brands.
1001-5000 employees
H1B Sponsorship
WillowTree has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
2023 (1)
2022 (1)
2021 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2022-10-27Acquired
2018-10-01Private Equity
Leadership Team
B
Ben Kilmer
Director, Delivery Lead II
Tobias Dengel
President
Recent News
GlobeNewswire News Room
2025-07-14
2025-06-23
Company data provided by crunchbase