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Capital One · 2 months ago

Associate, Search Engine Marketing Operations - Card Performance Marketing & Analytics Search Engine Marketing

Richmond, VA

Full-time

Onsite

Entry Level

$71K/yr - $81K/yr

2+ years exp

Capital One is looking for an Associate Process Manager to conduct quality assurance and maintain documentation for Paid Search Engine Marketing advertising channels including Google and Microsoft. This role will support a team of digital marketers focused on driving credit card acquisitions through accurate campaign and ad management.

BankingCredit CardsFinanceFinancial Services

Comp. & Benefits

No H1B

Responsibilities

Support the media strategy & operations team by reviewing project documents for consistency, technical accuracy, and completeness of details

Conduct quality assurance reviews of advertising platforms to ensure accuracy of execution after changes have been made by the ad operations team

Manage the team’s filing system (Google Drive) archiving all project documents and approvals to meet audit requirements

Recommend & document naming conventions to manage projects effectively

Serve as the process subject matter expert for the team maintaining a playbook outlining team practices

Identify areas that could benefit from process improvements

Maintain reference materials including a project tracker & index of advertisements

Communicate across a team of high performers to understand workload and timelines for multiple projects and communicate support availability

Demonstrate a solid understanding of performance marketing, conversions, and online customer acquisition

Comfortable working with large data sets in Excel and Google Sheets, and familiarity with common performance marketing metrics

Complete administrative tasks to support the team as needed

Participate in training to support other marketing channels

Qualification

Paid Search Engine MarketingGoogle Ad platformsMicrosoft Ad platformsMicrosoft ExcelGoogle SheetsProject managementProcess managementPerformance marketingAttention to detailCommunication skills