Alkermes · 2 weeks ago
Senior Analyst, Digital Marketing Analytics (Hybrid)
Alkermes is a fully-integrated, global biopharmaceutical company dedicated to developing medicines for complex psychiatric and neurological disorders. The Senior Analyst, Digital Marketing Analytics role is crucial for providing analytical support and transforming digital marketing data into actionable insights, collaborating with stakeholders to optimize marketing campaigns.
BiotechnologyHealth CarePharmaceutical
Responsibilities
Support brand marketing and customer experience marketing teams on strategic initiatives
Analyze marketing performance and customer engagement across digital channels, including digital media, email, and television
Track key performance indicators (KPIs) and deliver insights to optimize marketing campaigns
Develop and maintain dashboards and self-service data visualizations using business intelligence tools
Collaborate cross-functionally with the Data Governance and IT teams to ensure the accuracy of analytics and reporting, support data pipeline development, and enable new data assets and analytical capabilities
Build strong working relationships with business stakeholders at all organizational levels by communicating actionable insights, addressing inquiries, and responding to ad-hoc requests
Qualification
Required
Bachelor's degree in business, science, mathematics, statistics, or a related quantitative discipline required
Minimum of 3 years' experience in digital marketing, marketing analytics, or a similar analytical role
Advanced Excel and SQL skills required
Ability to work at hybrid office schedule in our Waltham office
Preferred
Master's degree preferred
Experience with R, Python, and Tableau preferred
Experience in MarTech stack (Adobe AEP, Adobe CJA, Marketo etc.) preferred
Demonstrated ability to work with large datasets and relational databases. Experience in Snowflake preferred
Working knowledge on commercial data in the biotech or pharmaceutical industry (e.g., IQVIA, Symphony, Komodo) preferred
Benefits
Annual performance pay bonus
Competitive benefits package
Company
Alkermes
Alkermes is a biotechnology company that develops, manufactures and commercializes medicines for the treatment of chronic diseases.
H1B Sponsorship
Alkermes has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (20)
2023 (21)
2022 (14)
2021 (27)
2020 (22)
Funding
Current Stage
Public CompanyTotal Funding
$250MKey Investors
Primecap Management
2017-11-20Post Ipo Equity
2014-01-13Post Ipo Equity· $250M
2011-09-16IPO
Recent News
Bizjournals.com Feed (2025-11-12 15:43:17)
2026-01-16
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