Speedo · 15 hours ago
Sports Marketing Manager
Speedo, the world's leading swimwear brand, is seeking a Sports Marketing Manager to co-create and execute their athlete and partnership strategy across North America. This role involves managing athlete relationships, coordinating partnerships, and delivering activations that enhance Speedo's brand leadership in swimming.
Responsibilities
Co-create and execute Speedo’s athlete and partnership strategy in alignment with brand and commercial priorities
Manage day-to-day relationships with Team Speedo athletes, agents, and key sports partners
Support athlete contract negotiations, renewals, and onboarding in collaboration with legal, finance, and global teams
Build and maintain a pipeline of prospective athletes across professional, collegiate, and junior levels
Manage Speedo’s Name, Image, and Likeness (NIL) program, ensuring athletes reflect Speedo’s values and long-term growth ambitions
Manage Speedo’s partnerships with federations, universities, and teams, ensuring contract fulfillment and strong relationship management
Collaborate with the Team Sales function to drive brand visibility and product adoption at the grassroots and elite levels
Work with internal stakeholders to ensure partnerships are activated consistently and deliver measurable outcomes
Plan and execute athlete appearances, content, and event activations that bring Speedo’s purpose to life
Partner with the brand and activations teams to deliver engaging campaigns and experiences that elevate Speedo’s athlete storytelling
Support logistics and onsite management for key events such as Olympic Trials, collegiate championships, and federation gatherings
Collaborate with Sales, Product, and Brand Marketing teams to integrate athlete and partnership storytelling into commercial campaigns
Partner with the Community and Influencer teams to ensure clear differentiation and alignment across all partnership programs
Provide athlete and partnership insights to inform product development and brand storytelling
Track and evaluate sponsorship ROI, athlete performance, and partnership outcomes
Support reporting and presentations for leadership on athlete strategy, NIL progress, and partnership activation performance
Qualification
Required
5–7 years of experience in sports marketing, athlete management, or sponsorships - ideally within swim, Olympic, or performance sports
Strong understanding of athlete and partnership marketing, including NIL and collegiate sports
Proven experience managing or supporting partnerships with federations, athletic programs, or sports organizations
Excellent relationship management and communication skills with athletes, agents, and sports partners
Demonstrated ability to execute strategic programs and measure performance
Collaborative, proactive, and passionate about Speedo's mission and competitive heritage
Positive, energetic, and fun - able to inspire athletes, partners, and teammates while representing Speedo's competitive heritage