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Irvine Company · 2 months ago

Director of Sponsorship Sales, Brand Partnerships ($142,500.00 - $187,300.00)

Irvine, CA

Full-time

Onsite

Director/Executive

$142K/yr - $187K/yr

10+ years exp

Irvine Company is known for creating some of America’s most popular retail centers. The Director of Sponsorship Sales, Brand Partnerships is responsible for driving revenue through strategic sponsorships and partnerships, enhancing customer experience, and increasing traffic to shopping centers.

Commercial Real EstateReal EstateReal Estate Investment

Responsibilities

Strategize/ Conceptualize: Exciting, unique to market experiences that leverage the synergies between ICRP and partner brands to create a compelling value proposition and further enhance ICRP’s brand and visitation

Prospect Identification: Research and identify potential sponsors across various industries that align with the company’s brand and values

Relationship Management: Cultivate and maintain strong relationships with key decision-makers within target companies to understand their sponsorship needs and objectives as well as vendors and agencies

Proposal Development: Create compelling sponsorship proposals that effectively communicate the benefits and ROI of partnering with the company, including customized packages that meet the sponsor’s specific goals

Negotiation and Closing: Lead negotiations to secure sponsorship agreements, ensuring terms are favorable and meet revenue targets

Contract Management: Oversee the execution of sponsorship contracts, ensuring all deliverables are met and the partnership runs smoothly

Market Analysis: Stay informed about industry trends, competitor activities, and emerging opportunities to continuously refine and enhance the sponsorship offerings

Reporting: Track and report on sales performance, sponsorship effectiveness, and client feedback to optimize future sales strategies

Drive Execution & Collaboration excellence for all deal fulfillment. Work closely with Management, Operations, Leasing, Marketing, Design and Development to ensure seamless integration of sponsorships into overall business strategies that are on-par with the overall aesthetics, customer experience, messaging and quality of the merchants at the Retail Centers

Develop communication B2B content for marketing platforms on Sponsorship including video sizzle reels of programs

Manage monthly expenses and budget

Dedicated weekly meeting with Sr. Director to review pipeline, activity reports, client feedback and more

Thrive in a fast-paced environment and be resourceful, creative, detail oriented and capable of running multiple projects with limited supervision and with a sense of ownership and vitality

Provide verifiable and accurate proof of performance reports to clients the morning campaign is live including photography with personal cell phone

Manages administrative support including generating reports and assembling sponsor and premium space fulfillment packages

Other duties as assigned by the Senior Director

Qualification

Sponsorship SalesClient ManagementProposal DevelopmentSales StrategyMarket AnalysisGoogle SuiteNegotiation SkillsBudget ManagementB2B MarketingEvent CoordinationSales Performance TrackingRelationship BuildingProject ManagementCommunication SkillsCreativityDetail OrientedTeam CollaborationTime ManagementAdaptabilityLeadership