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DRB Homes · 1 week ago

Strategic Marketing Analyst (Homebuilding)

United States

Full-time

Remote

Entry, Mid Level

DRB Homes is a company focused on enhancing business decisions in the homebuilding sector. They are seeking a Strategic Marketing Analyst to provide insights through market research and data analysis to support management and division leadership in product design and pricing decisions.

Building MaterialReal Estate

Responsibilities

Possess the ability to independently analyze qualitative data, identify trends, assess strategies, and evaluate competition, with the goal of enhancing competitiveness

Gathers and interprets market research data, generating reports, and preparing findings to management

Collect data on consumers, competitors and marketplace and consolidate information into actionable items, reports, and presentations

Understand business objectives and analytical methods to discover prospective customers’ preferences

Compile and analyze statistical data using modern and traditional methods to collect it

Must possess the ability to work independently, demonstrate initiative-taking abilities, have strong analytical skills and a deep understanding of market dynamics

Experience in data visual software (i.e., Power BI)

Perform valid and reliable market research analysis

Interpret data, formulate reports, and make recommendations

Use online market research and catalogue findings to databases

Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation

Remain fully informed on market trends, ability to execute continual market research and implement best practices

Qualification

Market research analysisData analysisData visualization (Power BI)Competitive analysisStatistical data compilationAnalytical skillsUnderstanding market dynamicsInitiative-taking

Required

Possess the ability to independently analyze qualitative data, identify trends, assess strategies, and evaluate competition, with the goal of enhancing competitiveness

Gathers and interprets market research data, generating reports, and preparing findings to management

Collect data on consumers, competitors and marketplace and consolidate information into actionable items, reports, and presentations

Understand business objectives and analytical methods to discover prospective customers' preferences

Compile and analyze statistical data using modern and traditional methods to collect it

Must possess the ability to work independently, demonstrate initiative-taking abilities, have strong analytical skills and a deep understanding of market dynamics

Perform valid and reliable market research analysis

Interpret data, formulate reports, and make recommendations

Use online market research and catalogue findings to databases

Provide competitive analysis on various companies' market offerings, identify market trends, pricing/business models, sales, and methods of operation

Remain fully informed on market trends, ability to execute continual market research and implement best practices

Preferred

Experience in data visual software (i.e., Power BI)

Company

DRB Homes

DRB Homes is proudly ranked as the 3rd largest private homebuilder in America with a big mission: to craft homes of enduring quality and to serve each customer with unmatched care, attention, and integrity.

Founded in 1990