The New York Times · 3 months ago
SVP, Subscription Growth and Head of Growth Mission
New York, NY
Full-time
Onsite
Senior Level, Lead/Staff, Director/Executive
$330K/yr - $350K/yr
10+ years expThe New York Times is a leading independent journalism company dedicated to helping people understand the world. They are seeking a Senior Vice President of Subscription Growth to lead the execution of their subscription growth strategy, aiming to increase their subscriber base to 15 million globally by 2027. The role involves overseeing a cross-functional team, driving innovative subscription strategies, and enhancing customer experiences across various product offerings.
Digital MediaJournalismNews
Responsibilities
Develop new and ambitious strategies for pursuing discontinuous subscription growth, including how we leverage our portfolio of products to build deeper relationships with customers. Specifically, drive teams to achieve the following:
Drive strategy and resources towards our biggest subscription bets across our expanding portfolio of products (News, Games, Cooking, The Athletic, Audio, and Wirecutter) to achieve 2027 subscriber goals and beyond
Optimize key points of the commercial flow for web and apps - from registration, onboarding and purchase flow to churn reduction and re-acquisition
Advance our predictive modeling capabilities in collaboration with data scientists and engineers to improve performance at key commercial moments
Continue to improve our customer experience through best-in-class self-service tools and smart, trust-building interactions
Partner closely with the strategy and subscriber engagement teams to develop and execute smart churn reduction and pricing strategies
Augment our commercial messaging systems to drive better conversion, cross-promotion, and retention
Improve our capabilities and operational processes to enable faster growth and ensure quality of our user experience and systems, including integrating Generative AI into our day-to-day workflows in new ways
Accelerate international growth through targeted application of high-impact initiatives
Meet or exceed print subscription revenue and volume goals
Set top level guidance for cross-functional product development teams as they plan their objectives and roadmaps
Regularly review performance metrics and work closely with teams to adjust our strategy, roadmaps and targets accordingly
Make key trade-off and prioritization decisions to ensure teams are able to focus on the most impactful work in pursuit
Encourage ambitious, unconventional thinking and help refine ideas into actionable plans
Lead a high-performing team of product directors and managers
Communicate clearly and regularly with teams, stakeholders, and executives to align on progress, challenges, and opportunities
Champion a healthy, inclusive, collaborative, and results-oriented culture
Qualification
Required
10+ years of experience leading subscription growth and/or managing a P&L of fast-growing digital businesses
Demonstrated expertise in the dynamics of digital subscription models
Experience leading large, cross-functional teams (75+person) to great impact
Experience working closely with senior leadership teams to report on strategic decisions and results
A strategic thinker who moves seamlessly between big-picture planning and detailed execution
High signal-to-noise ratio, with the ability to take in a large amount of information, synthesize it and identify the most critical pieces
Financial acumen; able to align strategy and initiatives to business outcomes
Experience with product development life cycle, including proven ability to take ideas from product strategy, to design implementation, to technical execution, to measuring results
Clarity and decisiveness when faced with insights, with the ability to convert that information into action
Emotionally intelligent, empathetic, and attuned to team dynamics
Passion for bringing out the best in those around you and facilitating the success of others
Excellent communicator – verbally, in writing, and in presentations
Effective at collaborating with people from diverse backgrounds, teams, and working styles
Committed to sharing, receiving, and acting on feedback
Passionate about The New York Times's journalistic mission, and understands its ethical considerations
Company
The New York Times
The New York Times is powered by the idea that independent, deeply reported journalism fuels a healthy and engaged society.
1001-5000 employees
H1B Sponsorship
The New York Times has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (40)
2024 (20)
2023 (21)
2022 (36)
2021 (27)
2020 (36)
Funding
Current Stage
Late StageLeadership Team
William Bardeen
Chief Financial Officer
Crystal Chien
VP of Engineering
Recent News
The Express Tribune
2026-01-23
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