Acadia · 4 months ago
Paid Media Analyst
Acadia is a modern media and growth agency recognized as one of the best places to work. They are seeking a Paid Media Analyst who will be responsible for implementing pay-per-click advertising campaigns across various platforms for their diverse clientele.
AdvertisingDigital MarketingE-Commerce
Responsibilities
Daily management of paid media accounts on platforms including Google Adwords, Bing, Facebook, Amazon, and other platforms for a variety of clients
Conduct keyword, audience demographic, and competitor research
Create new ad campaigns, ad groups, and accounts
Provide creative ad copy and display ad templates
Manage display network placements on Google Adwords
Manage and perform maintenance on keyword bids, daily and monthly budgets, impression share, quality score, conversions, negative keyword lists, and other important account metrics
Monitor and evaluate ad campaign performance, diagnose issues affecting performance, and make necessary adjustments to achieve client goals
Generate weekly and monthly reports on key performance indicators (KPIs), conversions, revenue tracking, and other paid search initiatives
Articulate paid media strategy both verbally and through written communication to the PPC team manager and account management team
Keep pace with search engine marketing and paid media advertising trends and developments
Qualification
Preferred
1-2 years of experience in paid media advertising
Experience working in an agency environment
Someone who shares our core values
Company
Acadia
Acadia is a full-service growth marketing platform offering a full range of digital marketing and media solutions.
Funding
Current Stage
Growth StageRecent News
2025-02-21
Company data provided by crunchbase