Ross Video · 2 days ago
Product Manager – Ingest, Playout, Asset Management and Editorial (Job Req #2025-318)
Ross Video is a leading company in the live media production industry, known for its cutting-edge products. The Senior Product Manager will work closely with the Director of Product Management and various stakeholders to create and maintain the vision, strategy, and roadmap for their product portfolio, ensuring a positive customer experience and successful product lifecycle management.
PhotographyProfessional Services
Responsibilities
Research market problems and competitive landscape
Gather and integrate product ideas from customers, Sales, market research, and engineering into compelling and prioritized product capabilities
Identify new vertical opportunities as they emerge or are directed
Maintain a knowledgebase of Win/Loss product usage data gathered from Sales and directly from customers. Use this data to guide new product line requirements
Establish and foster a community of internal and external expert users using social media engagement - LinkedIn, Online Forums, blogs, etc
Define, monitor, and maintain product pricing, margins, and various business models (SaaS, volume discounted, partner, channel, OEM) and review regularly to adjust to market forces (competitors, and feedback from Sales)
Maintain relationships with key customers to ensure successful ongoing use of the products and gather feedback and input for roadmap
Ensure a positive end-to-end customer experience
Create and share roadmap vision and strategy
Develop strategic multi-year product line roadmaps
Define product positioning and messaging, maintaining updates over time to address new product capabilities, changes in industry trends, and entry into new markets. Maintain alignment of positioning and messaging with User Personas and GEOs serviced
Provide appropriately scoped requirements for new and existing products, and services, ensuring adequate detail to determine that the product responds to market requirements. These requirements will describe the capabilities to be implemented, indicating whether these are customer requests, competitive matching or solutions to industry problems that are enabled via new or existing technologies
Collaborate with Product Owner to plan product lifecycle events (product launch, releases, end of life, etc.)
In collaboration with the Product Owner, communicate desired capabilities to the development team
Work with the Pricing Systems team to ensure Salesforce is maintained with recent product information
In conjunction with the PTL, identify Ross Video distinctive intellectual property with continual consideration toward patent portfolio growth
Collaborate with Product Marketing on: Promotional literature (brochures, cut sheets, etc.), Ads, Catalog, Website content, Product packaging, Creation and supervision of show reels & training videos, Success stories, Press releases, White papers, Demo/tradeshow kit supervision, Planning for key trade shows (IBC, NAB), Marketing announcements, Launch and product update announcements, Preparation of sales and dealer information packages
Sales Support including: Participate in key customer demonstrations and proofs-of-concept, Work with the sales team to design and document customer workflows in the pre-sales process, as required., Assist sales team with responses to tender documents, sales strategy and technical questions for key opportunities, Keep sales team up to date with new product status, Review and make adjustment to sales quotes when needed
Qualification
Required
A post-secondary degree in a related field (Engineering, Marketing)
Excellent understanding of a live media production environment
Experience selling & marketing broadcast equipment
Broadcast systems engineering experience
Familiarity with software development processes
Experience with Editorial, Asset Management, Ingest and Playout products in a live production environment
Minimum 5 years of experience in a Product Management role or equivalent
Benefits
Competitive salaries
Comprehensive health plans
Flexible hours
Generous paid time off
Fitness/wellness allowance
Employee share ownership program
Development support
Fun social activities and events
Company
Ross Video
Ross Video designs, manufactures and supports a wide range of innovative products for use in video production applications.
H1B Sponsorship
Ross Video has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
$3.77MKey Investors
National Research Council of Canada Industrial Research Assistance Program
2019-08-16Grant· $3.77M
Recent News
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