Associate Director, Connections Strategy jobs in United States
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Starcom · 2 weeks ago

Associate Director, Connections Strategy

Starcom is a global communications planning and media leader with a rich history of over 80 years. The Associate Director, Connections Strategy will leverage research, data, and analytics to develop cross-channel media strategies that align with client business objectives, while collaborating with various teams to drive innovative marketing solutions.

AdvertisingBrand MarketingMarketing
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H1B Sponsor Likelynote

Responsibilities

Strategize with internal directors and client to develop innovative, well-targeted marketing solutions
Collaborate with clients and cross agency partners to build strategic frameworks, and communication plans for targeted audiences
Mine client data, brand health, consumer behavior reports, etc for insights and application
Own the development of strategic proposals and client facing POVs, coordinating with necessary teams to account for all relevant inputs
Assume accountability and ownership of campaign strategic approach for assigned client campaigns
Proactively educate internal and external clients on value of consumer insight research
Embrace and encourage a culture based on team work, collaboration, and support
Develop best practices for improving communication and collaboration within the team and the group
Lead knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance
Collaborate and foster relationships with key partners including clients, internal teams, and leadership
Lead strategic planning initiatives including deck writing, budget and channel allocation, and audience development
Serve as escalation point for teams to help troubleshoot issues
Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities
This role does not have direct reports; however, opportunities for leadership and mentorship are available within the team

Qualification

Media strategy/planningDigital media experienceData analysisAudience developmentMicrosoft Office SuitePresentation skillsTeam managementCommunication skillsOrganizational skillsTime-management skills

Required

5+ years of experience in media strategy/planning experience across media channels
Previous team management experience
Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
Ability to manage timelines, projects and personnel within direct report team and across cross-functional teams
Proven experience in successfully managing multiple work streams at one time
Strong organizational, communication, and time-management skills
Excellent presentation skills to effectively lead meetings in-person with key clients
Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment
Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint
Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore etc.)

Preferred

Bachelor's degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
Strong digital media experience preferred

Benefits

Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

Company

With a history that dates back over 80 years, Starcom is a global communications planning and media leader.

H1B Sponsorship

Starcom has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (8)
2023 (11)
2022 (20)
2021 (8)
2020 (16)

Funding

Current Stage
Late Stage

Leadership Team

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Dan Bruinsma
Executive Vice President
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Company data provided by crunchbase