LightSource · 4 months ago
Hybrid Product Marketing & Content Marketing Manager
LightSource is a next-generation operating system for Procurement, building SaaS software for procurement managers. They are seeking a strategic Product Marketing Manager with strong Content Marketing expertise to drive go-to-market initiatives targeting enterprise B2B SaaS platforms, focusing on key procurement and supply chain leadership personas.
Artificial Intelligence (AI)SaaSSupply Chain Management
Responsibilities
Craft compelling narratives and differentiated value props for enterprise audiences
Build messaging frameworks, battlecards, and positioning materials
Own GTM planning for new features and launches
Create sales enablement assets (decks, objection handlers, customer stories)
Conduct persona research, competitive analysis, and win/loss interviews
Bridge Product, Marketing, and Sales with consistent messaging and enablement
Support analyst relations through submissions, surveys, and briefings
Drive a content calendar aligned to enterprise personas and funnel stages
Oversee creation of blogs, whitepapers, videos, case studies, and infographics
Optimize assets for SEO, UX, and conversion
Partner with SMEs and external vendors to scale content production
Distribute content across owned, earned, and paid channels
Produce thought leadership aligned to industry trends and buyer pain points
Qualification
Required
5+ years in B2B SaaS product marketing, with an enterprise customer focus
2+ years leading or supporting content marketing strategy
Proven success targeting technical and skeptical enterprise buyers (CFO, CTO, CPO, CSO)
Portfolio of content and enablement work
Strong cross-functional collaboration and communication skills
Comfortable with Notion, Google Workspace, CMS platforms (Webflow/WordPress), SEO tools (Ahrefs/Moz)
Bachelor's degree required (MBA a plus)
Preferred
Experience in procurement, finance, or supply chain SaaS
Familiarity with Hubspot, Gong, Outreach, Salesloft
Exposure to GenAI tools like ChatGPT, Perplexity, Gemini, Gamma, Manus
Benefits
Platinum level healthcare, 100% covered for employees
Dental and Vision, 100% covered for employees
401(k) program
Unlimited vacation and sick days
Free food, 3 meals a day (if desired) in our office locations
Insane team offsites, events, dinners, and weekend trips
Company
LightSource
LightSource develops a supply chain management platform to help professionals collaborate with their suppliers.
Funding
Current Stage
Growth StageTotal Funding
$33M2025-03-31Series A· $33M
2024-01-01Seed
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