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BruntWork · 4 months ago

Digital Marketing Specialist

United States

Full-time

Remote

Mid, Senior Level

BruntWork is seeking a results-driven Digital Marketing Specialist with a passion for crafting impactful campaigns in the IT and technology services space. In this remote role, you will execute data-driven SEM, SEO, and paid advertising strategies, manage Google AdWords and LinkedIn campaigns, and create compelling website content to drive qualified leads and boost brand visibility.

AnalyticsCustomer ServiceDigital MarketingInformation TechnologyMobile AppsOutsourcingSalesSEOSoftwareVirtual Assistant

Responsibilities

Execute comprehensive digital marketing strategies developed by external marketing consultants

Manage and optimize SEM (Search Engine Marketing) campaigns across multiple platforms

Develop and implement SEO strategies to improve organic search visibility

Create and manage Google AdWords campaigns to drive qualified leads

Plan and execute LinkedIn advertising campaigns targeting business decision-makers

Write compelling website content and marketing materials

Monitor and analyze campaign performance to ensure ROI objectives are met

Collaborate with junior BDM to ensure smooth lead hand-off and conversion processes

Manage marketing spend and budget allocation across various digital channels

Qualification

Digital MarketingSEMSEOGoogle AdWordsLinkedIn AdvertisingCRM SystemsMarketing AutomationIT Industry ExperienceAustralian Market KnowledgeEnglish Writing Skills