Smallpdf · 4 months ago
Head of SEO
United States
Full-time
Remote
Senior Level
7+ years expSmallpdf is an industry leader in digital document solutions, helping millions worldwide streamline their workflow with powerful tools. They are seeking a Head of SEO to expand their digital footprint and organic traffic by planning and implementing comprehensive SEO strategies while mentoring a team of SEO specialists.
Information TechnologyInnovation ManagementReal EstateSoftware
Responsibilities
Lead, mentor, and manage a team of SEO specialists, fostering a culture of continuous learning and high performance
Define and execute the overall SEO strategy across multiple brands, covering technical, on-site, and off-site SEO
Guide the team's execution of the technical SEO roadmap in partnership with Product and Engineering
Oversee and scale content initiatives to expand the brand's organic footprint, providing strategic direction on keyword targeting and content structure
Provide strategic guidance and regular feedback to the Senior Content Manager to ensure all content is optimized for search
Establish a rigorous framework for designing and implementing SEO experiments to drive traffic and rank improvements
Define and monitor key performance indicators (KPIs) and conduct regular audits to ensure compliance with search engine guidelines and prevent rank loss
Conduct and guide the team in competitive analysis, identifying new opportunities and closing competitor gaps
Collaborate with cross-functional leaders in Sales, Marketing, and Product to ensure the SEO
Showcase and report on progress to leadership team with clear reporting, action plan and strategy
Qualification
Required
7-10 yrs of experience in SEO with a focus on: organic search optimisation, keyword research, on-page and off-page optimisation, and technical SEO
Proven track record in building an SEO team (managing a team of internal/external SEO professionals); with a strategic mindset to develop and execute comprehensive SEO strategies that align with business goals and drive organic growth
In depth knowledge of Search engine algorithms, ranking factors and best practices wrt keyword research, website analysis and SEO performance tracking
Understanding and knowledge of technical SEO aspects s.a. website crawling and indexing, XML sitemaps, robots.txt, canonicalisation, structured data, and site speed optimisation
Strong analytical skills to interpret SEO data, track KPIs, digest big data sets, identify trends and opportunities for improvement and present insights & recommendations
Experience with and understanding of SEO analytical tools s.a. Google Search Console and Google Analytics and other SEO monitoring and reporting platforms
Strong understanding of content marketing and its integration with SEO and the ability to collaborate with content marketing teams to develop and optimize content strategies that align with SEO goals and drive organic traffic
Excellent verbal and written communication skills to effectively communicate SEO strategies, recommendations, and performance reports to stakeholders at various levels
The ability to adapt to changes in search engine algorithms, industry trends, and business priorities
Strong problem-solving abilities and organisational skills, coupled with a self-reliant mindset
Benefits
You get to impact the way over 60 million people get work done every month.
Push boundaries and dare to fail—that’s how we learn!
Enjoy the flexibility of a remote work environment, and meet your team occasionally to work together and strengthen the team bond.
30 vacation days—yep, you read that right—that you can take whenever you need them.
Need a long break? We offer sabbatical leave to employees who’ve been with us for over 2 years.
16 weeks parental leave—100% of your salary—for all new parents
Phantom stock Option plan (Conditions apply.)
A personal development budget of up to 2000CHF every year, plus days off for courses or training.
Internal knowledge sharing and external coaching options during your working hours to boost both your hard and soft skills.
Hack days to challenge you and your team, plus build amazing things.
Chatting over tapas, grabbing a glass of wine, enjoying the many museums, or going for a dip in the sea—we’re pretty serious about having fun!
Company
Smallpdf
Smallpdf is the first PDF software you will actually like.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$5MKey Investors
CapitalOven
2013-11-12Series A· $5M
Leadership Team
Manuel Stofer
Co-Founder
Recent News
Providence Business News
2024-12-28
Company data provided by crunchbase