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CTG · 4 months ago

Process Delivery Specialist - Marketing Operations

United States

Full-time

Remote

Mid Level

$75K/yr - $85K/yr

3+ years exp

CTG, a leader in digital transformation, is seeking a Process Delivery Specialist – Marketing Operations for their client in San Antonio, TX. The role involves collaborating with clients and internal teams to execute digital marketing initiatives and ensuring campaigns are delivered efficiently and effectively using best practices.

ConsultingInformation TechnologySoftware

No H1B

U.S. Citizen Only

Responsibilities

Collaborate with clients and internal teams to execute digital marketing initiatives across SEO/SEM, email, social media, and display advertising

Assist in designing campaign journeys, including criteria selection, channel mix determination, and reporting setup

Ensure campaigns are executed using best practices for creative marketing automation and direct marketing methodologies

Establish and maintain quality assurance procedures to support efficient and accurate campaign delivery

Support wrap-up analysis reporting and leverage campaign analytics to generate actionable insights and continuous improvements

Contribute to optimization programs by sharing new ideas and best practices across marketing operations

Utilize specialized skills in marketing automation tools and apply scripting knowledge to build and execute campaigns

Qualification

Marketing automation platformDigital marketing channelsScripting languagesAnalytical skillsOrganizational skillsCollaboration skills

Required

Strong understanding of digital marketing channels, campaign execution, and automation processes

Proficiency in at least one marketing automation platform (e.g., Salesforce Marketing Cloud, Marketo, Eloqua, Adobe Campaign, etc.)

Knowledge of scripting languages used for campaign building and automation

Strong analytical skills with the ability to interpret campaign results and optimize future performance

Excellent organizational skills, detail orientation, and the ability to manage multiple projects simultaneously

Ability to collaborate effectively with cross-functional teams and clients

3+ years of experience in marketing operations, digital campaign execution, or related fields

Hands-on experience managing campaigns within a marketing automation tool

Proven track record of driving campaign performance through analytics and optimization

Bachelor's degree in Marketing, Business, Communications, or related field; or equivalent work experience

Excellent verbal and written English communication skills and the ability to interact professionally with a diverse group

Benefits

A competitive benefit package is also offered

Company

CTG

Glassdoor3.8

CTG, a Cegeka company, is at the forefront of digital transformation, offering innovative IT solutions and services that accelerate your strategy and project momentum.

Founded in 1966

Buffalo, New York, USA

5001-10000 employees