Apply on Employer Site

Stefanini North America and APAC · 5 days ago

Marketing Automation Implementation Specialist - Adobe Marketo

United States

Contract

Remote

Mid Level

Stefanini Group is looking for a Marketing Automation Specialist - Adobe Marketo for a globally recognized company. The role involves overseeing and managing the implementation of Adobe Marketo, collaborating with marketing teams, and optimizing marketing performance through automated campaigns.

Information TechnologyOutsourcing

H1B Sponsor Likely

Responsibilities

Implementing and managing marketing automation systems using Adobe Marketo

Collaborating with marketing teams to create and execute automated campaigns

Analyzing data and optimizing workflows to improve marketing performance

Staying updated on industry trends and best practices in marketing automation

Ensuring compliance with data protection regulations in all automation processes

Qualification

Adobe MarketoMarketo Certified ExpertCRM IntegrationData GovernanceHTML/CSS CustomizationMarketing Automation StrategyProject PlanningTraining Internal TeamsDocumentation DeliverablesCommunication

Required

Proven track record of Adobe Marketo implementations for B2B companies (ask for case studies or references)

Marketo Certified Expert (MCE) or higher (e.g., Marketo Certified Solutions Architect)

Familiarity with Adobe Experience Cloud ecosystem and how Marketo fits in

Strong knowledge of Marketo Smart Campaigns, Programs, Smart Lists, and Tokens

Ability to set up and optimize nurture campaigns, lead scoring, and segmentation

Experience integrating Marketo with CRM systems (in our case, Microsoft Dynamics)

Familiarity with data governance, deduplication, and database management

Understanding of Marketo Landing Page and Email Template customization (HTML/CSS)

Ability to map business goals to marketing automation strategy

Experience designing lead lifecycle models and revenue funnels

Expertise in engagement programs, ABM (Account-Based Marketing), and personalization

Knowledge of GDPR, CCPA, and other data privacy regulations relevant to marketing automation

Clear implementation methodology (e.g., phased rollout vs. full migration)

Ability to provide a project plan, milestones, and timelines

Strong communication skills for working with marketing, sales, and IT stakeholders

Willingness to train internal teams on Marketo best practices

Documentation deliverables (campaign setup guides, process flows, playbooks)

Company

Stefanini North America and APAC

Glassdoor3.8

Global Tech Consulting Company All in One. Stefanini is a Brazilian multinational company with 37 years of experience and presence in 41 countries.

Founded in 1987

Kölln-reisiek, Schleswig-Holstein, DEU

10001+ employees

http://www.stefanini.com/EN

H1B Sponsorship

Stefanini North America and APAC has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (13)

2024 (11)

2023 (13)

2022 (18)

2021 (14)

2020 (12)