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Ad Hoc Labs (makers of Burner + Dialed) · 4 months ago

Part-Time UGC Marketing Manager (Contract)

United States

Part-time, Contract

Remote

Mid Level

$40/hr - $50/hr

Ad Hoc Labs is the company behind the Burner app, a privacy-first second phone number service. They are seeking a UGC Marketing Manager to manage user-generated content across various channels, focusing on performance-driven videos for Meta ads and organic social media platforms like TikTok and Instagram.

Information TechnologyMobile AppsSoftware

Responsibilities

Source, brief, and manage creators to deliver performance-ready videos that match Burner’s voice and meet paid media specs

Prioritize UGC for Meta ads, but build a repeatable system for seeding high-quality content on TikTok and Instagram Reels

Test and manage creator outreach strategies from within the app—e.g., surface modals that invite happy customers to contribute content

Review influencer pitches and submissions, provide multi-round feedback, and ensure all assets meet brand and quality standards

Adapt platform-native trends and formats into scripts and prompts that feel authentic to the Burner brand

Collaborate with Brand and freelance talent to develop short-form series (e.g., “hot takes” on privacy or street-style interviews) aligned with Burner’s voice

Handle outreach, contracts, usage rights, timelines, payments, and revisions—end to end

Balance Burner’s dry, clever tone with the demands of performance marketing. Avoid cringe. Fight the urge to overexplain

Organize briefs, raw files, cutdowns, and usage terms in Notion or a similar system

Collaborate with Growth and Paid teams to test creators, formats, and angles—and report learnings back into the system

Qualification

UGC productionMeta ads experienceTrendspottingContent managementExperience in privacy techOriginal content programmingCommunication skillsOrganizational skills