HOKA · 1 day ago
Manager, Global Merchandising- Hoka Apparel and Accessories
HOKA is committed to delivering exceptional products and fostering an inclusive workplace. As the Manager of Global Merchandising for HOKA Apparel, you will oversee seasonal directives and key initiatives, collaborating with cross-functional teams to drive brand priorities and ensure alignment with business goals.
ApparelE-CommerceFitnessShoesSporting Goods
Responsibilities
Ensure all key milestones and deliverables within the go-to-market calendar are met on time and within scope
Develop seasonal product line plans that align with financial targets and KPIs
Define category distribution and segmentation strategies across global markets
Execute franchise management plans and build seasonal assortments to drive annual sales volume
Deliver comprehensive End of Season (EOS) reviews and maintain an ongoing feedback loop with Product and Demand Creation teams
Identify opportunities to grow category sales and regularly assess the competitive landscape
Continuously review sales performance and inventory to inform in-season strategies
Serve as a liaison between Global Product, Brand Planning, Regional Merchandising, Brand, and other key teams
Leverage data to support decision-making and influence others to align on key priorities
Manage the execution of multiple seasons, ensuring all deliverables are met on time
Lead by example in a fast-paced, high-growth environment
Support the brand’s focus on delivering a consumer-obsessed, omni-channel experience
Work with regional teams to gather insights on consumer preferences and ensure insights are incorporated into global and regional input templates
Create product assortments that align with key business metrics and brand priorities
Support category growth strategies to meet short- and long-term business goals
Stay up-to-date on industry trends, consumer preferences, and the competitive landscape
Qualification
Required
Bachelor's Degree
5+ years of merchandising experience in both the DTC and Wholesale channels
Strong experience in the apparel and accessories industry
Proven track record of developing and maintaining strong cross-functional partnerships
Ability to set priorities, foster cohesion, and provide motivation for a unified marketplace view
Ability to make focused decisions based on brand integrity and company values
Highly organized, able to handle multiple projects with adherence to deadlines
Self-motivated and confident decision-making
Experience in a matrix organization
Proactive, solution-oriented mindset
Strong presentation and negotiation skills
Strong written and oral communication skills
Clear understanding of financial measurements and how to impact them
Willing and able to travel 10-15% annually
Preferred
Performance apparel preferred
Benefits
Competitive Pay and Bonuses
Financial Planning and wellbeing
Time away from work
Extras, discounts and perks
Growth and Development
Health and Wellness
Company
HOKA
HOKA manufactures and provides footwear and apparel for gym and fitness.
Funding
Current Stage
Growth StageLeadership Team
Recent News
Footwear News
2025-12-02
Bangkok Post
2025-11-28
Company data provided by crunchbase