SmartBank · 5 months ago
B2B Social Media Brand Manager
Newport Beach, CA
Full-time
Hybrid
Mid Level
$80K/yr - $125K/yrSmartFinancial is a leading insurance marketplace that connects millions of shoppers to their network of insurance partners, aiming to drive growth and success for insurance agencies through cutting-edge technology. They are seeking a B2B Social Media Brand Manager to develop and execute marketing strategies, create compelling content for B2B audiences, and collaborate with sales teams to align marketing efforts with sales objectives.
BankingFinancial ServicesService Industry
Responsibilities
Lead the development and implementation of comprehensive marketing strategies to attract and retain Insurance Agency/Carrier clients
Define target audiences, positioning, messaging, and channel selection
Create compelling content tailored to B2B audiences, including whitepapers, case studies, blog posts, webinars, client success stories, and more
Distribute content through appropriate channels to drive engagement, with a focus on LinkedIn and Facebook
Work closely with the sales and account management teams to align marketing efforts with sales objectives
Provide sales enablement materials and support to drive revenue growth
Ensure consistent messaging and branding across all marketing channels and materials
Uphold brand standards and guidelines in all communications
Track key performance metrics and analyze the effectiveness of marketing campaigns
Prepare regular reports to communicate results and insights to stakeholders
Qualification
Required
Proven experience in video production, including basic editing and producing podcasts or similar media projects
Strong storytelling skills, with an ability to weave complex ideas into engaging narratives
Excellent organizational and project management skills, capable of meeting tight deadlines and managing multiple tasks simultaneously
Proficient with modern production & distribution software and social media platforms, with an emphasis on YouTube and LinkedIn
Proven experience in B2B marketing
Strong understanding of marketing principles, tactics, and best practices
Bachelor's degree in Business Administration, Marketing, or a related field
Excellent written and verbal communication skills
Proficiency in marketing automation tools, CRM systems, and analytics platforms
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
Strong analytical and problem-solving skills
Team player with the ability to collaborate effectively across departments
Benefits
Comprehensive Health Coverage: Health, dental, and vision insurance for you and your dependents.
Retirement Plans: 401(k) retirement plan with company matching contributions.
Paid Time Off: Generous PTO, holidays, and extensive paid product training.
Professional Development: Opportunities for career growth and advancement within a supportive environment that values employee development.
Flexible Work Options: Hybrid work arrangements, combining in-office and remote work opportunities.
Company
SmartBank
SmartBank is committed to offering the most efficient, effective, and secure way of delivering your financial information. It is a sub-organization of SmartFinancial.
Founded in 2007
201-500 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2014-04-08IPO
Leadership Team
Billy Carroll
President & CEO
Brad Place
Chief Technology Officer
Recent News
2025-11-04
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2025-10-22
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