Apple · 5 months ago
Senior Manager: B2B Channel Sales Enablement Lead
Cupertino, California, United States
Full-time
Onsite
Senior Level, Lead/Staff
$182K/yr - $275K/yr
10+ years expApple is a leading technology company known for its innovative products and commitment to environmental efforts. They are seeking a Senior Manager for B2B Channel Sales Enablement Lead to create and implement sales enablement programs that enhance the skills of channel employees and drive sales in the B2B space. This role involves cross-functional collaboration, program design, and financial analysis to ensure successful program execution.
AppsArtificial Intelligence (AI)BroadcastingDigital EntertainmentFoundational AIMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
Create sales enablement programs that increase consideration and engagement of salespeople and ultimately drive sales, in the B2B space
Program components include sell-in collateral, technical solutions, vendor management, process flows and communications
Create playbooks to document program design, dynamics and execution strategy, so they can be replicated across all regions
Define business processes to build the engagement program functionality into current systems
Collaborate with B2B geo sales leadership and field teams to drive program adoption
Work directly with existing and new vendors to tap into their expertise in engagement and peer to peer solutions and bring best-in-class solutions to market
Analyze, compile, and communicate monthly reports of B2B program execution, results, and gaps to partners and executives
Lead the forecasting, P&L, budgeting, and financial analysis processes for B2B programs
Qualification
Required
10+ years of experience designing, building and leading enterprise focussed programs
People Leadership experience
Lead the Way: Be an inspiring leader in B2B staffing, training, and engagement, and stay up-to-date on the latest B2B trends
Design Programs: Create innovative programs that can be used to cover all our partner needs, from large Corporate reseller employees down to SMB sales taking place in a store
BA or BS required, (or equivalent work experience)
Preferred
Influence and Collaborate: Work with leaders across Apple and our partner companies to get on board and make sure programs are successful. Ensure Enterprise colleagues have a single point of contact into the CSP team, and collaborate across the teams to devise innovative B2B programs
Understand Sales: Know how sales strategies and processes work, especially in enterprise environment
Improve Systems: Find ways to improve our systems and tools for managing staffing and engagement
Run Programs: Plan and run events and activities to drive enthusiasm and improve customer experience
Manage Vendors: Work with vendors to bring the best solutions to our programs
Analyze Results: Track the impact of our programs and make recommendations based on data
Document and Share: Create guides for how to run programs, so they can be used in all regions
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
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Mac Daily News
2025-09-25
Company data provided by crunchbase