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Drata · 5 months ago

Senior Content Marketing Manager (Remote)

United States

Full-time

Remote

Senior Level

$133K/yr - $164K/yr

6+ years exp

Drata is a trust management platform focused on governance, risk, and compliance, seeking a Senior Content Marketing Manager to lead their content strategy. This role involves crafting and executing content initiatives that educate and engage target audiences while aligning with business objectives.

ComplianceInformation TechnologySaaSSecuritySoftware

Responsibilities

Own content strategy and manage a long-term content roadmap aligned with Drata’s business goals and campaign priorities

Create and oversee development of blogs, whitepapers, case studies, guides, videos, and other forms of content

Elevate our thought leadership by collaborating with executives and other subject-matter experts to create authoritative content that positions Drata as a category leader

Collaborate closely with the design team to develop visually compelling content and ensure brand consistency across all creative assets

Ensure content is created with SEO best practices and repurposed across channels

Partner with demand generation, product marketing, and communications to build integrated content for campaigns and product releases

Manage the editorial calendar and keep it aligned with key events, campaigns, and market opportunities

Work with Marketing, Product, Customer Success, and Sales teams to identify content gaps and develop materials that drive engagement

Define and track KPIs for content performance, reporting insights to stakeholders and using data to inform ongoing strategy

Serve as the last set of eyes on all content across the marketing team, ensuring it aligns with the content style guide and is relevant to the key audience

Qualification

Content strategyB2B SaaS experienceSEO best practicesData analysisProject managementCross-functional collaborationStorytelling

Required

6+ years of content marketing experience, ideally in B2B SaaS or cybersecurity

Exceptional writing and editing skills, with a knack for translating complex technical concepts into compelling stories

Proven experience creating content that drives engagement, demand, and brand awareness

An understanding of how to optimize content for discoverability and performance

Strong project management skills with the ability to manage multiple priorities and stakeholders

Experience working cross-functionally with product, sales, and design teams

Experience using data to measure content performance and refine strategy

A passion for storytelling in the tech, security, or compliance space

Benefits

Healthcare: 90-100% paid premiums for medical, dental, and vision plans for employee and dependents + on demand health care concierge

HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care, with up to a $600 annual employer contribution to the HSA plan (if enrolled in HSA medical plan)

100% paid short and long term disability plus life + AD&D benefits

Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities

Flexible Time Off: Flexible vacation policy for strong, fully charged batteries

16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child

Work Remotely: Flexible hours and work from home + $1,000 annually to cover necessary business related items for your home office

401K: Reach your financial goals while reducing your taxes