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GumGum · 12 hours ago

Creative Studio Director – Digital Advertising

New York, NY

Full-time

Hybrid

Director/Executive

$151K/yr - $180K/yr

10+ years exp

GumGum is a contextual-first technology leader transforming digital advertising with AI-powered solutions. The Creative Studio Director – Digital Advertising will drive client growth and retention through strategic creative leadership while overseeing the North American studio's commercial success and operational excellence.

AnalyticsArtificial Intelligence (AI)Big DataComputer VisionDigital MediaMachine LearningNatural Language Processing

Growth Opportunities

Responsibilities

Partner with Sales and Commercial Leads to build and execute a creative strategy that drives account growth, client retention, and upsell opportunities

Originate and develop proactive, revenue-generating creative proposals for high-value clients, moving beyond reactive campaign execution

Own the commercial narrative for design; confidently present creative concepts, performance data, and strategic recommendations in client pitches and executive business reviews

Develop and package new scalable creative offerings and consultative services (e.g., design workshops, A/B testing packages) that can be sold to clients

Lead, mentor, and develop the regional team of Design Project Managers, evolving their skills from project coordination to strategic client consultation

Establish and own the vision for the North American studio, ensuring it has the structure, talent, and workflows to manage high-volume, complex campaign loads effectively. This includes overseeing all campaign traffic to in-house and outsourced resources

Develop and oversee regional KPIs that measure not only efficiency but also the commercial impact and quality of creative on client business goals

Act as the senior-most design authority in North America, representing the creative team in regional leadership meetings and providing strategic input on business planning

Serve as the senior creative escalation point for key North American clients, building trusted advisor relationships at senior levels

Be the face of Design and GumGum's creative ambassador in high-stakes client meetings and communications

Spearhead the creative development for key accounts, defining industry-leading standards in creativity and ensuring all design work effectively communicates the brief to the intended audience

Establish and maintain a network of high-quality freelancers and vendors to support the ad design process

Qualification

Creative StrategyClient GrowthCommercial AcumenGraphic DesignConsultative SellingProject ManagementStakeholder AlignmentFinancial LiteracyAdobe CC ProficiencyPresentation Skills

Required

BFA in graphic design, web design, interactive design or similar discipline or equivalent years of design experience

10+ years of progressive experience in a creative or media agency environment

Minimum of 4-6 years in a direct, client-facing commercial role with demonstrable experience in account growth, consultative selling, or creative strategy

Proven track record of developing and presenting strategic creative solutions that have directly led to new business, client upsells, or significant revenue growth

5+ years in a direct management role, leading creative production, project management, or client service teams

Strong business and commercial acumen with a focus on achieving revenue targets

Exceptional client-facing communication, consultative selling, and presentation skills

Financial literacy (experience with P&L, budget management, or other financial KPIs)

Expertise in stakeholder alignment and the ability to sell through creative concepts to senior clients and internal leaders

Ability to review Adobe CC files (especially Photoshop) for quality and adherence to briefs