Central Michigan University · 2 months ago
CORPORATE SPONSORSHIP & MARKETING REPRESENTATIVE
Mount Pleasant, MI
Full-time
Onsite
Mid Level
$34K/yr - $34K/yr
4+ years expCentral Michigan University is dedicated to fostering community engagement and support through its public media initiatives. The Corporate Sponsorship and Marketing Representative will develop partnerships to secure and maintain corporate sponsorship agreements, contributing vital revenue to support WCMU Public Media programs and outreach efforts.
E-LearningEducationHigher EducationUniversities
Responsibilities
Develops relationships with community leaders, businesses, and organizations to enhance WCMU’s reputation and recognition as a valuable institution
Secures underwriting, sponsorship, trade and other revenue from businesses and organizations in support of WCMU Public Media
Secures funding for special events, programming, local content, and fundraisers, as required
Assists with special events and other development efforts, including on-air pledge drives
Analyzes and interprets audience and market research, utilizing knowledge and metrics to generate and cultivate new and prospective clients
Achieves goals for underwriting, sponsorship, and other revenue generating initiatives as agreed upon with the Director of Development for WCMU Public Media
Participates in professional development opportunities as budget and time permits
Qualification
Required
Bachelor's degree or a combination of education & experience that equates to four years in sponsorship, underwriting, or sales
Experience with philanthropy, sponsorship, or media sales
Possession of a valid driver's license with access to a vehicle
Proficient in Microsoft Outlook, Word and Excel
Demonstrated ability to establish and maintain positive interpersonal relationships
Excellent written and verbal communication skills
Demonstrated ability to form positive relationships with individuals from a variety of backgrounds
Demonstrated ability to be a self-starter with a committed work ethic and the ability to project a positive image
Ability to work effectively in teams as well as independently with minimal supervision
Ability to perform the essential functions of the position, with or without reasonable accommodation
Preferred
One year of experience with philanthropy, sponsorship, or media sales
Prior experience in public media
Appreciation for and understanding of public media, especially WCMU programming and its mission
Benefits
Access to a nationally recognized wellness program
Health care and benefits that exceed regional, state and national norms
Company
Central Michigan University
Welcome to Central Michigan University, a nurturing institution that fosters the transformative power of advanced learning.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$31.5M2018-07-06Grant· $31.5M
Leadership Team
John Veilleux, MBA
Vice President for University Communications & Chief Marketing Officer
Alison Arnold
Director Community Partnerships College of Education & Human Services
Recent News
2025-11-04
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